Her Food Livestream Broke the Galaxy

Chapter 135: The Qian Family’s Storm

That night, Qian Xingxing returned to the Qian Family home.

He had been working hard at the branch office for a while, so he’d mostly been living in a nearby residential complex. But today, because Jiang Qiuqiu was getting promoted to a God-tier contract, he made a trip back to the family estate in the luxury residential district.

The God-tier contract required Qian Duoduo’s personal seal, and only then could Qian Xingxing use the contract to mobilize some of the Qian Family’s resources to set up Jiang Qiuqiu’s God-tier privileges.

Qian Duoduo called his son into the study.

"You’ve been doing very well at the branch office lately."

"I think so too!" Qian Xingxing’s eyes lit up, a faint blush coloring his cheeks. "Dad, I’m so happy you’re praising me!" Earning his father’s approval filled Qian Xingxing’s eyes with adoration.

"You have a very good eye. The streamer you chose is indeed talented." Qian Duoduo gestured for Qian Xingxing to sit. "Today, I’m going to teach you a little lesson."

"What is it?"

"Do you know why I agreed to promote her to a God-tier contract?"

"Um... because Qiuqiu’s numbers are high? Have you tried her cooking, Dad? You think she has a lot of potential?"

"No, none of those. It’s because she was featured in the Federation News. In recent years, very few of our streamers have managed to make it into the Federation News... Although the company is getting bigger and bigger, our golden age is over."

Qian Duoduo then launched into a long explanation about the company’s progress, its history, its current public image, and its ties to the Federation—a mountain of information that Qian Xingxing couldn’t quite wrap his head around.

All he really managed to grasp was his father’s rather odd conclusion: "For a rookie streamer to get featured in the Federation News is definitely not a coincidence."

"Yeah, Qiuqiu is a great cook."

Then Qian Xingxing heard Qian Duoduo let out a soft scoff. "Alright, let’s not get into that. Regardless of who pulled the strings, you’re the one who made this streamer a success."

"My advice is to position her as a high-end brand going forward. That’s how you’ll take things to the next level."

"...A high-end brand?" Qian Xingxing was a little confused.

Qian Duoduo sent him a file. It detailed the marketing strategy used for a fairly famous food streamer on Federation Live.

Qian Xingxing recognized the streamer—someone who specialized in cooking for the nobles.

’Turn Qiuqiu into a streamer who cooks for a select audience?’

Qian Xingxing shook his head. "Dad, I don’t like this plan."

"Don’t like it? Then here’s another one."

Qian Duoduo brought up a different marketing plan based on an auction model.

The issue was that Jiang Qiuqiu’s streams had too many viewers. At just five Star Coins a portion, almost anyone could try to buy one. As a result, nearly half the audience would fail to make a purchase every time.

Among those people were surely nobles and other wealthy individuals. They had the resources to pay much more, yet they were stuck competing in a five-Star-Coin sale, often missing out simply because the system was overloaded with too many buyers.

Wasn’t that just leaving money on the table?!

Thus, the second plan proposed a simple auction format: highest bidder wins.

This was even worse. Qian Xingxing’s original goal was to promote Jiang Qiuqiu as a gourmet for all the people of the Federation. A ’highest bidder wins’ model completely violated his ideals.

"Dad, I don’t like this one either."

After being told "I don’t like it" yet again, Qian Duoduo’s expression gradually sank. "It seems you already have a plan of your own."

"I do."

"Didn’t I already give you a proposal, Dad? Have you not looked at it?"

"...That one?" Qian Duoduo recalled the proposal, the one that amounted to little more than a charity project. "I thought you were joking."

"I wasn’t!"

Qian Xingxing shook his head. "I was serious. It took me a long time to write that."

Any warmth left in Qian Duoduo’s demeanor vanished completely.

He sized up Qian Xingxing with a complex look in his eyes. It started as admiration, then shifted to the frustration of seeing great potential unfulfilled, and finally settled on regret.

What a shame.

You can’t have it all. Of his two sons, one was talented but far too naive. The other was ruthless and had the right sort of bearing, but...

His claim wasn’t exactly legitimate.