Chapter 70: The Plan to Snipe "Yu Zui"
Chapter 70: The Plan to Snipe "Yu Zui"
The continued output of "Si Teng" has made Cool Cat very happy.
Shen Yan has been in high spirits these past few days, having just attended the opening meeting at headquarters.
The performance of "Si Teng" has clearly won the full recognition of the higher-ups, and Cool Cat has also been praised and rewarded for its achievements during this period.
Shen Yan is preparing to give a bonus to the members of the "Si Teng" project team.
Unlike Cool Cat's location, this is Kiwi Headquarters.
Gong Yu's face was gloomy. Although "The Best of Us" had performed well enough and achieved the results they wanted.
However, Cool Cat's "Si Teng" stole the show.
"This time, the most important reason why 'Sito' was able to surpass 'The Best of Us' is that Coolcat has the largest market share and has far more members than us."
"Therefore, we need to immediately launch a counterattack."
"According to the latest information, our old rival Tanglou is currently preparing a brand new variety show."
"Therefore, they don't have any new online drama projects coming out in the short term, which is a good opportunity for us."
Gong Yu was certainly preparing to play his other trump card, "Yu Zui"!
The head of the self-produced drama department was certainly looking forward to the release of "Yu Zui," but had some slight concerns.
"Mr. Gong, although KuMiao doesn't have any self-produced dramas recently, they previously purchased the exclusive online streaming rights to 'Descendants of the Sun' from South Korea, and we also followed up on that project."
"Judging from the schedule, it should be finished soon. Will it become a competitor to our 'Yu Zui'?"
Upon hearing about the drama "Descendants of the Sun," Gong Yu frowned. Tang Lou probably wouldn't be that lucky.
Previously, he produced and controlled the productions himself, ensuring high quality. However, this Korean drama was only a concept when he signed the contract, and he couldn't get involved in the production process, especially since it was a foreign drama.
Currently, domestically produced dramas are gaining momentum, so the enthusiasm for purchasing copyrights from overseas has subsided.
Therefore, Gong Yu decided to take the risk, thinking that "Descendants of the Sun" wouldn't cause much of a stir!
"If we have two self-produced web series become hits in a row, that will be enough to build the image and reputation of our platform."
"As for KuMiao, if 'Descendants of the Sun' receives poor reviews, we'll have a reason to attack them. Then, by comparing the two, we'll have the upper hand and solidify our reputation as the leading platform for high-quality online dramas!"
With Gong Yu's approval, all departments of the kiwi fruit company began to take action, promoting and preparing for its online launch.
Kiwifruit also mobilized all its channels to vigorously promote this drama.
In fact, the previous life's "Yu Zui" truly deserved this resource allocation.
This drama achieved phenomenal success when it aired.
It garnered over 6000 million views within 72 hours of its release and easily surpassed 2 million views in seven days.
After it finished airing, it became a super web series with over 30 billion views!
Besides the data, "Yu Zui" also has an exceptionally high rating on Douban, with the first season reaching 9 points and subsequently stabilizing at 8.3 points!
The audience's reviews are overwhelmingly positive, with zero negative feedback, making it so addictive that people are willing to stay up all night to watch it!
The buzz on social media was equally astonishing, easily topping the trending topics and video charts!
The male lead of this drama, Zhang Yishan, gained widespread recognition for his acting skills and ushered in the peak of his career!
This drama was also a benchmark work in the 2016 online drama market!
While "Yu Zui" was being heavily promoted, Coolcat was also on edge.
After all, this is a strong counterattack from kiwifruit. If "Yu Zui" becomes a hit again, then kiwifruit will definitely be able to seize a lot of market share with the two dramas "With You" and "Yu Zui".
Many viewers subscribe to memberships specifically for their favorite shows. They might hesitate about one show, but if two phenomenal shows are released at the same time, they are very likely to subscribe.
Moreover, the release of two top-tier web series signifies the platform's high-quality content, with more to come, making a membership a worthwhile investment.
While Kiwifruit was making its move, Tang Lou was still producing "Heart Signal".
Tang Lou certainly acknowledges the strength and achievements of the drama "Yu Zui," and its influence during its broadcast was unparalleled.
However, "Yu Zui" has a fatal problem, which can also be called the five deadly sins:
First, and most importantly, the plot design and character portrayal in "Yu Zui" deviate from the reality of public security, do not conform to the values of the people's police, and even violate public security discipline.
This was also the fatal flaw that led to the show being completely banned and removed from streaming platforms shortly after its release.
Second, the content is too gory and violent.
Third, it spreads negative energy and has a bad influence on teenagers. The negative behavior of the main characters in the drama can mislead teenagers who are not yet mentally mature.
Fourth, the show contains vulgar and offensive content, with many obscene scenes and inappropriate plots.
Fifth. This drama series has made extensive changes to the original novel's plot, which may lead to a complaint from the original author.
Therefore, in addition to releasing "Descendants of the Sun" to compete this time, Tang Lou is also preparing to make some efforts and contributions to protect the healthy growth of teenagers!
As one of the content managers of KuMiao Video, Tang Lou is qualified to participate in some of the State Administration of Radio and Television's symposiums and to offer his opinions.
Moreover, according to his memories from his previous life, Luo Jian, then director of the Network Audiovisual Program Management Department of the State Administration of Radio, Film and Television, publicly criticized the content of "Yu Zui".
Therefore, Tanglou is prepared to make full use of these conditions to take on its due responsibility for the planning, quality, and healthy development of online dramas in the country.
Tang Lou immediately made arrangements to report the matter through the original author and Director Luo of the State Administration of Radio, Film and Television.
In order to quickly suppress and ban "Yu Zui", Tang Lou decisively set up a working group.
We specifically collected illegal episode clips and plot points from "Yu Zui" after its release, along with relevant policy basis, to clearly state the five major sins of "Yu Zui"!
This group was directly led by Tang Lou and operated in secrecy.
After arranging the sniping and reporting plan, Tang Lou also began to contact the "Descendants of the Sun" team, timing it perfectly so that when "Yu Zui" suffered negative publicity and was taken down, he would release the show.
"When viewers happily subscribe to watch the show, only to find it's been banned and taken down after just the beginning, the damage to Kiwi's business reputation and word-of-mouth will be devastating!"
Tang Lou will not show any mercy to their opponents.
Moreover, Tanglou's actions have indeed purified the online drama market, allowing teenagers to receive better ideological guidance, and their contributions are undeniable.
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