novelraw Chapter 64 Kiwi's Move
Chapter 64 Kiwi's Move
Having the memories of his past life, Tang Lou only needs to copy homework.
The marketing and promotion of "Si Teng" in the previous life was based on precise positioning and differentiation.
Tang Lou immediately called over his colleagues from the marketing and publicity department to begin developing strategies and assigning tasks.
"Our marketing campaign this time mainly focuses on: an unconventional, strong female lead, and stunning visual aesthetics!"
"Our drama features an unconventional 'queen and puppy' character setup, emphasizing Si Teng's independent image as a domineering and arrogant queen, in line with feminist trends."
"At the same time, we will highlight the real-life filming locations for the series, such as Shangri-La, Dali, and Xishuangbanna in Yunnan."
"Another key selling point will be the promotion of Jing Tian's retro and exquisite cheongsam style."
Under Tang Lou's insightful guidance, the entire publicity department diligently took notes, occasionally giving a thumbs-up.
At the end of the meeting, Tang Lou wrote two more lines:
"A flower of wealth and honor in the world."
"Yunnan Tourism Promotional Video"
Upon seeing these two promotional strategies, the entire marketing department was full of admiration.
"President Tang is truly remarkable. In just a few words, he captured Jing Tian's image and the sophisticated aesthetics of this drama."
...
With Tang Lou's hands-on guidance, the marketing and publicity department immediately took action.
Soon, the topic of "Sito" became a trending topic on Weibo and other social media platforms.
#Keida is a good match for Sito#
#Sito's domineering and arrogant character#
#Is this a promotional video for Yunnan tourism?#
#Seeing Sito makes me want to travel#
#Jingtian Flower Garden, a symbol of wealth and prosperity#
#Jing Tian looks absolutely stunning in her cheongsam#
...
These original topics quickly sparked public opinion, and everyone was full of expectations for Coolcat's self-produced drama to kick off the new year.
Jing Tian's new look has topped the trending searches.
At this stage, the arrogant and domineering female protagonist character of Si Teng was still very novel and attracted a lot of attention.
The cast and crew of "Si Teng" also began posting messages of support.
Zheng Shuang, who plays Shen Yindeng, has just become a sensation with "Chronicle of Life" and her popularity remains high.
Her addition greatly increased the appeal of the drama "Si Teng". For many people, Zheng Shuang is truly a white moonlight.
Seeing her collaboration with Jing Tian, everyone is filled with anticipation.
All of this was, of course, part of Tang Lou's plan. This time, he truly owed Zheng Shuang a favor and would find an opportunity to impart all his knowledge to her.
After Tang Lou took on a new role in the Hangzhou Business Unit of Coolcat, the level of support he received surged, and this time all of Coolcat's channels began to vigorously promote Tang Lou's new project.
With the arrival of Tanglou's self-produced blockbuster drama at the beginning of the year, Gong Yu, the old rival Kiwi Fruit, finally couldn't sit still anymore.
Last year he was frustrated and caught off guard, but this year he is ready to make a comeback. Seeing that Cool Cat has taken the lead, he immediately prepares to unleash his ultimate move and come from behind to win.
This time, he directly released his first trump card, "The Best of Us," ahead of the premiere of "Si Teng."
Unlike previous youth dramas featuring abortion, school violence, and car accidents, "With You" stands out for its realistic, down-to-earth, and heartwarming style.
Liu Haoran and Tan Songyun's portrayal of Geng Geng and Yu Huai has become a classic youthful image.
Upon its release, the Douban rating exploded, reaching 8.5, and the viewership data was also extremely high.
Everyone was looking forward to the performance of "Si Teng", but unexpectedly, "The Best of Us" from iQiyi came out of nowhere.
This also kicked off the 2016 battle for self-produced dramas among video websites! KuMiao's limelight was directly stolen by Kiwi.
Seeing the explosive success of "With You", the main actors of "Si Teng" were getting restless.
This is Zheng Shuang's first time collaborating with Tang Lou on a web series, and it seems like a bad start.
The originally promising promotional momentum was directly hit hard by the kiwi fruit, and Tan Songyun's popularity soared, surpassing Zheng Shuang in the trending search index among female celebrities.
"Brother Tang Lou, 'The Best of Us' is on such a hot streak, will our 'Si Teng' be in trouble?"
Zheng Shuang didn't want his first collaboration with Tang Lou to end in failure.
In response to Zheng Shuang's concerns, Tang Lou replied confidently:
"Be patient and wait."
"Sito will definitely be a success."
Seeing Tang Lou's confidence, Zheng Shuang also became interested.
"Oh, since Mr. Tang is so confident, how about we make another bet? If 'Sito' really becomes as popular as you expect, I'll grant you one request: I'll do anything you ask."
"In return, you must agree to one condition of mine."
Zheng Shuang chuckled, "Brother Tang Lou, if I win, I'll take you for a walk around the mall!"
Zheng Shuang still remembered the grudge she had inflicted on her at Tanglou last time!
Tang Lou was not going to back down. Since Zheng Shuang had taken the initiative to provoke him, he couldn't let her off the hook.
"Fine, if I win, I'll take your dry route." (A sinister smile.)
Zheng Shuang was startled when she saw Tang Lou's outrageous request.
"You bad guy, let me tell you, I have hemorrhoids. You're bullying me."
Zheng Shuang knew Tang Lou had a taste for the extreme, but she never expected this scoundrel to be so despicable.
If she succeeds, I won't dare to sit down for days.
Zheng Shuang had witnessed Xiao Tanglou's arrogant and domineering attitude before. If they really lost, would he always have trouble pooping from now on?
"Oh my god, this is terrifying."
Zheng Shuang felt uneasy, wanting "Si Teng" to become a huge hit, but also worried about it going beyond its original target audience.
Besides Zheng Shuang, another lead actor, Jing Tian, was also somewhat nervous.
After all, this was a unique attempt for her. This kind of unconventional female lead, the setting of a rich and beautiful woman, is really pleasing and cool. Jing Tian herself likes it very much.
Seeing that "With You" had captured the market, she was still a little panicked.
"Could it be that I'm really not destined for a big fire?"
Geng Geng and Yu Huai have become incredibly popular lately.
Jing Tian couldn't help but confide in Tang Lou. Ever since the last underwear mix-up, Jing Tian and Tang Lou's relationship had become closer and more ambiguous and intimate.
"President Tang, I'm under so much pressure. 'With You' is already dominating the charts, am I even going to make it?" (Looks like someone who can't eat or sleep well)
Tang Lou patted the bed and then went to sleep, making a meme-worthy gesture.
"Don't worry, I have faith in you."
When Jing Tian saw the emoji that Tang Lou sent inviting her to sleep, her pretty face turned red.
These days, she often sends Tang Lou some harmless, ambiguous emojis.
Jing Tian immediately sent a "Hug meme" emoji.
With the continued rise in popularity of "With You," Gong Yu from the kiwifruit company finally felt that he had made it big.
"Haha, it seems that our kiwifruit has won the first battle this year."
"Tang Lou, oh Tang Lou, I refuse to believe that 'Si Teng' can overshadow my 'The Best of Us'."
"Moreover, my next trump card, Yu Zui, is about to be released. This time, I'll show you who the king of high-quality web dramas is."