Entertainment: Starting from joining Kugou Video

Chapter 136 Investing in Wajijiwa

Tang Lou didn't pay much attention to the opinions and demands of senior leaders, as his current focus is still on variety shows and web dramas.

As for films, "Sheep Without a Shepherd 2" is enough to meet this year's performance targets.

After the web series "Candle in the Tomb: The Lost City" is released, we can consider investing in a feature film based on "Candle in the Tomb," which would be a way of giving back to CoolYoung Entertainment.

While the projects at hand were progressing smoothly, Tanglou also began to make another investment.

This time, he set his sights on Wajijiwa Entertainment, a company that was just established this year.

This company was founded by Long Danni, the godmother of talent shows in the Chinese entertainment industry. It is positioned as a young culture company focusing on trendy idols and music idols. Its core business is idol discovery, training and full-industry chain operation.

Wajijiwa is a newly established company and still has a great need for funding. Of course, in addition to funding, the most important thing is platform resources.

This situation is very similar to that of Jiaxing Media back then, which gave Tanglou a comprehensive advantage in investing in Wajijiwa.

The reason why Tanglou values ​​Wajijiwa is, of course, because of the money-making ability of the Longdanni team.

The company's first project was the phenomenal "The Coming One," a show that only the "godmother of talent shows," Gianni Long, could create.

Tang Lou's investment in Wajijiwa this time, besides the subsequent dividends and profits, has another important reason: according to the timeline of his previous life, Long Danni's "The Coming One" was a collaboration with Tencent Video, which was later developed into a series and became a benchmark for the development of internet idols.

Therefore, Tanglou's actions this time were not just about snatching a phenomenal variety show, but also a major blow to Tencent Video.

Besides these reasons, there is another very interesting point: Yang Mi was the chief star promoter of the "Stunning Beauty" talent show in the previous life of "The Coming One"!

If I win this show, I can arrange for Yang Mi to be on the show, which will also make it easier for me to have further control over the show later.

With this idea in mind, Tanglou immediately took action.

The current tenants have accumulated a lot of investment experience, and their teams are very professional.

After receiving the investment intention from Tanglou, Longdanni of Wajijiwa was very happy and excited.

Longdanni greatly admires Tang Lou, a top producer in the industry and a prominent figure at Cool Cat.

Longdanni herself is also a top-notch producer, so this time when she met Tang Lou, there was a sense of mutual appreciation between them.

Longdanni was filled with admiration for Tang Lou's remarkable achievements at such a young age.

Tang Lou is now not only a producer, but also a rising capital tycoon, and Long Dan Ni herself also has the ambition to become a capital tycoon.

Therefore, when she met Tang Lou this time, she felt even more inclined to learn from him.

After the two met, Tang Lou directly presented his investment ideas.

In addition to the 50 million in funding, Tanglou also plans to cooperate deeply with Longdanni and invest in Longdanni's upcoming projects.

Currently, the top video platform is Youku, and the second is Tencent Video. If Tanglou really invests in Wajijiwa, Longdanni will definitely be tied to Youku.

Faced with the generous terms of the tenement building, Longdanni really couldn't think of a reason to refuse.

Moreover, inside Tanglou, Tanglou, drawing on his past life's perspective, analyzed the future development model and strategic direction for Longdanni.

"Mr. Long, I suggest you focus on idols, covering the entire process from discovery, training, development, management, and fan management, and output content through idol-themed variety shows, film and television IPs, and trendy music..."

Listening to Tang Lou's analysis, every word of which was precious, Long Danni was amazed.

Currently, Longdanni is still in the early stages of entrepreneurship, and is still exploring and experimenting. The "The Coming One" project is also in its infancy.

Who would have thought that Tang Lou's conversation would suddenly enlighten Long Dan Ni, making many things clear to her.

Longdanni looked at Tang Lou with admiration and exclaimed:

"Truly a legend in our variety show industry, and a rising star in the investment world, Mr. Tang, your judgment and foresight regarding the future are truly remarkable."

"No wonder Xiaohongshu has soared to new heights after receiving your lead investment and planning."

"For us, receiving your investment is no longer the most important thing. The greatest gain is being able to work closely with a genius like you."

Longdanni has already wanted to invite Tang Lou to be a special advisor to offer suggestions for the studio's future development.

Tang Lou hadn't expected the investment negotiations to go so smoothly this time.

This is certainly thanks to Tang Lou's previous illustrious resume, as well as his vision and abilities that far surpass those of ordinary people.

Such a person, offering funding voluntarily, is absolutely irresistible to any startup team.

After signing an investment agreement with Tanglou, Wajijiwa naturally became a deep partner of Coolcat.

After discussions with Longdanni, Tanglou invested 50 million yuan to acquire a 30% stake in Wajijiwa, while Longdanni retained absolute control.

However, this time, the contract between Tang Lou and Long Dan Ni mentioned the authority regarding artist signing. Tang Lou will have a priority signing quota for contestants in variety shows that are part of the collaboration with Wajijiwa.

The reason Tang Lou proposed this clause was, of course, for one person: the champion of the first season of "The Coming One," a very distinctive artist: Mao Buyi!

Mao Buyi is a very interesting person. He is a nurse by profession, and he is a tall man from Northeast China.

During his university years, he studied nursing, but because his grades were average, he was unable to change majors and continue studying nursing.

During my time at school, I participated in the campus's top ten singers competition and served as a judge for the Hangzhou Normal University School of Science's top ten singers competition.

In 2016, he began his internship at a local hospital in Hangzhou and became a male nurse. In the same year, he started writing songs.

In his previous life, in 2017, Mao Buyi participated in the Tencent Video talent show "The Coming One," and the gears of fate began to turn. He won the national championship with original songs such as "Sorrow" and "A Person Like Me."

Several of their songs went viral online, becoming phenomenal hits!

Cat is not easy. The songs are also very distinctive. The music is mainly lyrical and folk. The lyrics focus on life insights and emotional stories, and have a strong narrative and empathy.

Therefore, besides the "The Coming One" project, Mao Buyi is also a key target for Tanglou this time.

If they could sign Mao Buyi, it would be a huge benefit for their entertainment company.

Cat is also very good at making money, and with him, many variety shows will be able to use him.